Social Media Advertising

In 2019, for the first time ever, paid advertising on social media overtook paid advertising on television. In other words, the future is now and it’s 100% social.

Lower costs, improved tracking, and a massive, global userbase, has seen advertising on social media become the undisputable preferred option for businesses big and small.

But don’t expect to slap a stock-standard TV commercial on social media and achieve any real result. Social media advertising is its own beast and you’ll need a fresh approach if you want to tame it.

We know that the social media advertising sweet spot for social media lies somewhere between creative, user-focused content, and systemised, data-driven campaigns. So you’ll need both your creative and technical brain switched on to be successful. Thankfully, that’s kinda our thing as Perth’s leading social media advertising agency.

Facebook Advertising

We’ve said it before, and we’ll say it again: Facebook’s data cannot be beat.

Trust us, if its sophisticated targeting is good enough to help Trump take office, its sure as hell good enough to help you connect with your audience at scale.

We understand the power of Facebook’s data and what’s more, we know how to structure end-to-end advertising funnels that actually make the most of the platform’s algorithms.

Whether you’re focussed on brand-building, lead generation, or cold hard sales, we know how to leverage Facebook Advertising to deliver consistent results.

Instagram Advertising

If Facebook is the data king, Instagram is the all mighty leader of engagement.

And ever since Facebook took over the Insta app, advertisers can now enjoy the best of both worlds.

Take your organic Insta game to a whole new level, fast-track growth and boost conversions with content-driven ad campaigns that tap into Facebook’s data bank and leverage Insta’s highly engaged community.

Advertising on Other Social Platforms

Of course, we know there’s more to life than just Facebook and Instagram. But in all honesty, for most of the brands we work with, these channels will be the best place to start.

Why? Because they have a refined, high-performing ad platform and a well-established user-base. Advertising on these platforms has proven successful time and time again, so with the right approach, you can almost guarantee success.

Ready to step outside and explore other options? That’s cool. We love trying new things. It’s part of the fun of working in social media.

Whether you’re looking at LinkedIn, Pinterest, Twitter, or even TikTok, there are plenty of great advertising opportunities. We always advise you think audience-first, then consider the realistic capacity to achieve a return on investment through the platform within your budget. Because at the end of the day, we don’t just want to create cool ad content, we want it to actually pay off.

Don’t worry, we can help point you in the right direction.

Let’s talk about how we can help your business. Simply book a call or fill out the form.

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