Lower costs, improved tracking, and a massive, global userbase, has seen advertising on social media become the undisputable preferred option for businesses big and small.But don’t expect to slap a stock-standard TV commercial on social media and achieve any real result. Social media advertising is its own beast and you’ll need a fresh approach if you want to tame it.We know that the social media advertising sweet spot for social media lies somewhere between creative, user-focused content, and systemised, data-driven campaigns. So you’ll need both your creative and technical brain switched on to be successful. Thankfully, that’s kinda our thing as Perth’s leading social media advertising agency.